Focus on The Family

Focus on The Family

Overview:

Tucker Media Group (TMG) executed the See Life Event for Focus on The Family, accommodating over 2,000 in-person attendees and an additional 20,000 real-time online viewers. This large-scale conference, aimed at promoting family values, featured a program of speakers and a live concert. Deploying all AV equipment, and production support, TMG ensured seamless integration of live presentations, music, and real-time streaming. The event was accessible in English, Spanish, and American Sign Language (ASL) for its diverse audience.

Background:

Focus on The Family’s See Life Event promotes core family values through engaging talks and musical performances. The annual event’s growing audience demanded a partner capable of delivering a high-quality, inclusive, live, and interactive streaming experience to accommodate its vast audience reach.

The primary challenge lies in orchestrating a live event of this magnitude while ensuring a similar high-quality experience for a global online audience. The event’s diverse reach through speeches, and concerts, coupled with the need for multilingual accessibility, added complexity to its execution.

Solution:

TMG’s comprehensive solution encompassed the deployment of state-of-the-art AV equipment and skilled personnel to facilitate live real-time presentations and musical performances. Additionally, connecting and switching equipment capable of handling multiple live feeds was critical to the production, of dynamic on-the-fly editing and seamless transitions between the event’s various segments.

Implementation Details:

  • AV Support: TMG provided advanced audiovisual equipment and technical support to handle the live event’s demands.
  • Real-Time Streaming: TMG executed live streaming of the event in high definition to ensure a quality viewing experience for online attendees.
  • Multilingual Accessibility: TMG’s logistics included English and Spanish streams and ASL translation services to cater to a diverse audience base.

Outcomes:

The success of the See Life event was marked by a sell-out of in-person tickets and streaming to an additional 20,000 virtual attendees. This accomplishment demonstrated TMG’s ability to manage and stream large-scale events effectively while advancing the broader community through shared values.

This event underscored the importance of technological adaptability and audience inclusivity in executing large-scale live events. Plans involve leveraging the insights gained from this experience further to enhance the streaming quality and accessibility of similar events, ensuring that the message of family values reaches even broader audiences.

Contact TMG:

The Focus on The Family event with TMG at the helm represents a benchmark in how live events can bridge the gap between in-person and virtual experiences while promoting vital societal values. We invite organizations looking to make a similar impact to partner with TMG, where technology, inclusivity, and a commitment to excellence converge to create truly memorable events. We are just a click away.

ArcScan Technology Demonstration

Overview:

Tucker Media Group (TMG) played a pivotal role in the launch of ArcScan, an innovative ultrasound scanning technology designed to revolutionize the field of ophthalmology. By leveraging high-definition (HD) imaging, ArcScan assists ophthalmologists in surgical planning and execution, particularly in lens implantation, to enhance or restore vision. TMG’s task was to showcase this technology’s capabilities to a global audience, culminating in a live demonstration streamed to potential investors in China, significantly raising awareness and securing a substantial investment for ArcScan.

Background:

ArcScan represents a breakthrough in medical technology, providing unprecedented HD-quality imaging for eye analysis. This advancement allows for more precise sizing of lenses for implantation, which is crucial for patient outcomes in vision correction surgeries. The technology’s introduction required a strategic approach to demonstrate its utility and potential impact on ophthalmology practice.

The primary challenge was effectively communicating the technical sophistication and practical applications of ArcScan to a diverse audience, including potential investors and medical professionals. This necessitated a dual-focus strategy, highlighting the technology’s investment appeal and operational benefits for daily medical use.

Solution:

TMG’s strategy encompassed a comprehensive live stream presentation of ArcScan in action, coupled with the production of instructional videos. These videos were designed to support the live demonstration and serve as ongoing educational resources for ophthalmologists, illustrating the technology’s use and application in clinical settings.

Implementation Details:

  • Live Demonstration: Conducted in the US, this event showcased ArcScan’s functionality in real-time, and streamed directly to potential investors across various locations in China.
  • Instructional Videos: Produced as a byproduct of the streaming event, these videos were crafted to guide ophthalmologists in utilizing ArcScan technology, enhancing the tool’s adoption in the medical community.

Outcome:

The strategic presentation and demonstration of ArcScan had an impact, not only in terms of educational value but also in attracting significant investment. The technology demonstration event directly led to ArcScan securing $10 million from an investment group, underscoring the event’s success in heightening awareness and validating the technology’s market potential.

The experience highlighted the effectiveness of live demonstrations and educational content in promoting medical technology. TMG continues its journey through strategic media production and event streaming.

Contact TMG:

TMG is here to help you tell your story to all your audiences in many unique ways.  We’re here to help you discover more about how we can begin crafting your story for platforms that take it to new heights and improve communications everywhere. If you’re ready to talk about leveraging real-time productions and streaming to make connections far and wide, we are just a click away.

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